Ira Winterman

Ira Winterman

Ira Winterman

Product Designer

I'm Ira, a Tel Aviv-based Product Designer with 3+ years of experience. In the last 2.5 years I've

worked at a tech startup, specializing in generative AI-driven software.

Passionate about crafting engaging user experiences, I continuously seek to learn and grow in the dynamic world of design to stay updated on design trends, tools, and new technologies.

Outside of work you'll probably find me traveling, learning languages and embracing reformer pilates!

I'm Ira, a Tel Aviv-based Product Designer with 3+ years of experience. In the last 2.5 years I've

worked at a tech startup, specializing in generative AI-driven software.

Passionate about crafting engaging user experiences, I continuously seek to learn and grow in the dynamic world of design to stay updated on design trends, tools, and new technologies.

Outside of work you'll probably find me traveling, learning languages and embracing reformer pilates!

Accomplishments

2023

Contributing Writer at Bootcamp, 32k followers

  • I contribute as a writer to Bootcamp, a UX Collective publication committed to aiding designers in their career development. With nearly 3 million monthly views, it offers resources spanning tutorials, job-hunting tips, industry trends, and case studies.

2022

Figma Community Recognition

  • My Reusable UI Kit earned a nomination for a Figma Community Reward, with over 13 thousand users benefitting from its practical design solutions.

Experience

Sep 2021 – Present

  • AUI Playground (Conversation Design): Designed a platform for user interaction with AI, receiving product recommendations, and fine-tuning AI models through feedback.

  • AI Widget: Designed a widget integrated into various e-commerce websites for personalized recommendations, boosting user satisfaction by 22%. Recently integrated with Google Business Cloud.

  • End-user Mobile App (Stuff Personal Assistant): Led the complete design cycle, from concept to final UI. Achieved a 20% increase in user engagement.

  • Agent's Management Dashboard: Created a dashboard enhancing agent productivity by 15% and reducing task completion time by 25%.

  • Conducted extensive product research, utilizing insights from data analysis, competitor evaluations, and market analysis.

  • Led 30+ usability sessions for continuous design improvement.

  • Collaborated daily with Product Managers, Developers, and Data team.

Jan 2020 – Sep 2020

UX/UI Designer

  • Designed user flows, wireframes, and high-fidelity prototypes to test

hypotheses.

  • Designed the final UI for both Mobile and Web platforms

  • Worked closely with the Product and Development teams to utilize human

    centric design approach from the discovery to the implementation phase.

  • Created product flows, conducted user research and usability testing, integrating feedback to iteratively refine product designs and user experiences.

Education

2020-2021

Diploma of Professional Retraining, Product Design

Skillbox

Throughout this course, I achieved the following milestones:

  • Completed 24 sprints, demonstrating my ability to meet challenging goals within specified timeframes.

  • Invested 450 hours in intensive study and practice, dedicated to enhancing my skills through various projects.

  • Conducted 20 in-depth interviews and executed 38 usability studies, collecting valuable insights and feedback to guide design decisions.

  • Redesigned 7 mobile apps, 8 landing pages and 2 dashboards, applying creativity and expertise to improve user experiences and visual aesthetics.

  • Collaborated effectively in a team of 5 individuals, contributing to a dynamic and productive work environment.


Skills: User Research · Empathy Maps · User Personas · JTBD · User Stories · CJM · Competitive Audit · UI-kit · Design Systems · Metrics · Business models · UX/UI · Product Design · Figma · Wireframing · Prototyping · Animation · Usability Testing

2013-2017

Bachelor of Laws - LLB

Finance University under the Government of the Russian Federation